Boosting Restaurant Sales This Summer

Boosting Restaurant Sales This SummerSummer is the prime season to attract customers and boost your revenue. With school being out of session, vacations happening every weekend, and the influx of tourists visiting your city, there is no better time to promote your restaurant. In addition to securing a Champaign-Urbana Restaurant Insurance policy, consider the following tips for boosting sales this summer.

Create a Summer Menu

Showcase your summer ingredients and menu items. Choose fresh, seasonal ingredients to highlight your menu. Be sure to photograph the colorful dishes to show them off via your social media pages, your website, and on new menu placards. Remember, the more active and consistent you are on social media, the more traffic you’ll receive!

Make it bright and colorful.

Create some fun, bright drinks to put on your summer menu. From festive cocktails to flavored iced teas, there is no shortage of ideas to provide something for everyone. Be sure to highlight cold beverages and announce the new additions to your Facebook followers.

Promote your online business.

According to Restaurant Engine, when you’re in the middle of lunch rush, take-out order phone calls can wreak havoc on your service and dine-in order flow. Therefore, allowing online ordering can reduce the stress on your employees and increase ticket averages anywhere from 5-25%.

Blog away.

Regularly updated websites and social media channels are more likely to attract customers. Engage customers by posting fun blogs about new menu items, contests your restaurant might be hosting, drink specials, news, and more.

At Myers Insurance Group, we specialize in safeguarding restaurants throughout Illinois. Our custom crafted policies seek to protect all of your operations at an affordable price. For more information about our products, contact us today at (855) 534-5707.

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